● Lead the day to day management of all paid media activity; Google Ads, Microsoft and Meta; across both B2B and B2C channels to support in driving profitable growth across the Teemill business.

● Manage budgets and targets, including forecasting to ensure all media budget is spent profitably

● Execute media campaigns tailored to individual store needs; this includes key phrase research, audience selection and creative input

● Conduct analysis of account performance on a biweekly basis, and ensure quarterly business reviews are completed

● Contribute to account growth by suggesting new store opportunities and efficiencies to workflows

● Managing multi-platform digital strategies to support business growth objectives

● Managing £1.5m+ annual media budgets and spend

● Optimising existing paid media campaigns to drive results (ROI & CPA targets) across a mix of paid channels (including search,shopping, social, display and video)

● Setting up new accounts & building new campaigns with best-in-class creative across search and social channels, including writing ad copy and guiding creative testing strategy

● Managing and maintaining Google Merchant Centre, housing multiple, multi currency feed sub-accounts

● Identifying new paid media strategies, trends & opportunities,whilst also upholding & defining best practices across channels

● Conduct keyword research and competitor analysis

● Analysing data and trends to identify new opportunities for campaigns across the business

● Building of and reporting from interactive Google Looker Studio reports & GA4

● Reporting and analysis of key campaign and creative performance to drive decision-making and constant improvement on a biweekly and quarterly cadence

● Reporting to relevant stakeholders and sharing learnings within the ads function, and sharing campaign ideas and results with some of our client partners

❖ University degree 2:1 or above in Business/Marketing related field

● Exceptional organisational skills and ability to prioritise between multiple competing projects

● A keen eye for detail

● Drive, passion and willingness to learn and keep up to date with the ever-changing world of paid media

● Passion for sustainability and the circular economy

● 3+ years experience leading accounts & building, optimising and managing paid media campaigns across a range of platforms (search/shopping and Facebook required), ideally in an agency environment

● Comfortable working with budgets upwards of £100k

● Experience working across B2C ecomm & B2B lead gen accounts

● Experience building and maintaining Google Merchant Centre accounts

● Comfortable working with Excel/Google Sheets and analysing large datasets

● Experience using tracking & reporting tools (including GA4), Google Looker Studio) and a solid understanding of attribution modelling